John Lipinski, Ph.D., Chief Research & Innovation Officer

If you purchase a piece of equipment that increases output by 50%, the return on investment (ROI) calculation seems simple. If you invest in a new marketing system that drives a 20% increase in new customers, it’s also fairly straightforward to see your ROI.  But what about initiatives tied to personality assessments?  How do we transition from framing personality assessment as part of the “soft” and “fuzzy” world of HR and organizational development into the concrete, bottom-line world of finance and real ROI? If your organization is contemplating using personality assessments, it’s important to determine if your initiative will drive… Read More »Can You Calculate ROI for Personality Assessments?

Investing in your people and uncovering what keeps them engaged will have a direct, positive impact on their workplace interactions, their professional development, and their overall job satisfaction. Enhancements in these areas can lead to long-lasting improvements in the recruitment and retention of key personnel and significant, long-term benefits for your business. Personality assessments provide the most efficient and effective path for understanding personality at work.  Once you start looking at the various assessment options available, you’ll notice that cost varies greatly. To make the best decision for your organization and, more importantly, for your people, you need to understand… Read More »How Much Do Personality Assessments Cost?